By definition, Esoteric means something intended for or understood by a small number of people. Before having dinner at the Virginia Beach based restaurant, I read an online review where someone was turned off by them based solely on their use of this word. While this may have been intentional on the businesses part, it didn't bother me because a quick skim of their menu didn't require the use of too much brain power. I had been reluctant to visit due to their attraction to the hipster crowd. I saw that to downgrade them, but so often restaurants with that following serve food that is only aesthetically pleasing (i.e. no real flavor).